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Thursday 24 October 2013

Bringing cool to the fashion faux-pas

Since moving from a small town in Hertfordshire to the city of Nottingham, I've noticed the love for Street style fashion; The music, culture, art and events all have inspired Nottingham's style on the street. One trend I particularly love is the bulky cut out ankle boots giving any outfit a grunge, boyish twist, but Nottingham has bought the cool back to what we all know as the biggest fashion faux-pas; socks and sandals. Cute ankle socks, whether they are frills, lace, coloured, printed or textured, when teamed with the clumpy ankle boots it creates visual contrast and is bang on trend for the A/W season.
 
Alexa Chung
 




Feel in love with Topshops cut out ankle boots!


Burberry summer 2009 collection
 
Street Style
 



The swinging sixties

 
 
 
For my first brief as a FCP student, I had to produce a moodboard based on my favourite designer. Mary Quant, a London based fashion designer in the 1960's was a clear favourite of mine. Not only a designer, Mary Quant is considered a British icon when it comes to fashion. She became an instrumental figure in the 1960s London-based Mod and youth fashion movements. She was one of the designers who took credit for the miniskirt and hot pants, and by promoting these and other fun fashions she encouraged young people to dress to please themselves and to treat fashion as a game.
At that point in history the sexual revolution was taking place. The pill was introduced, youth culture rised and embraced teen love and music; this had a huge impact on Mary Quant designs. However what we don't know is, was Mary Quant inspired by this movement or did she inspire others?
 

Fashion 'tribes'

Collection of images that I feel inspires my style.
60's, preppy, chelsea, classic, simplistic, girly, vintage, floral.
 












 
Final outcome in sketch book:
 
 

Consumer profile

   
 
I am now into Week 4 of FCP and to get into grips with analysing the fashion market we needed to understand how to research and understand a brands consumer. For this task we had to complete a consumer profile and take a photograph of ourselves in our favourite outfit - what best describes me?When being told to analyse yourself as a consumer I first felt a little confused as to what category or 'tribe' I would put myself into. I felt my style is very broad, I don't strive to be different it just happens according to my mood. I first took inspiration from my fashion icons: Audrey Hepburn, Alexa Chung and Mary-Kate and Ashley Olsen. I then began to see the similarities between these style icons and thought what main style choices inspire me? I believe I am apart of a 60's vintage 'tribe', I love high waisted garments, blouses, full skirts, collars, bowler hats, brogues with ankle socks and over sized coats. I feel my style can one day can look very classic and classy with a London Chelsea girl vibe and the next be very preppy, with a 60's vintage feel. Diverse is key to my style.
 
 
In the process of making my consumer profile.. I looked at Dazed and Confused magazine to find images which I thought described my look/stereotype.

 
 

Wednesday 16 October 2013

Work experience

While doing my A-levels last year I was given the opportunity to assit the fashion photographer Elisabeth Hoff on a photoshoot for a beauty editorial for Fabulous Magazine! During the day of the photoshoot, I travelled down to London to a photographic studio near London Bridge, having no real idea what to expect. To my surprise I was lucky enough to meet the whole team from Fabulous magazine as well as Elisabeth herself! I helped assit with setting, lighting, art directory and test shots! Overall the day was a success and definitely inspired me to continue with my love of fashion photography!

A few shots from the photoshoot:
Photography: Elisabeth Hoff http://www.elisabethhoff.com/


Tartan day wear

Catwalk collage

Tartan evening wear