just taking the piss..

Before we take forward our perfume concept, one task is to think about all the negative aspects which could be taken the mick out of. Last week I posted a task I had to complete by creating sarcastic copy to a fragrance ad, similar to this I will need to come up with straplines/copy to sarcastically criticize our concept. I have broken it down into two themes; femininity (the empowerment of women) and cultures.

FEMININITY 

'Mean girls in the office'

'I'm not a dumb bimbo therefore you must be my perfume'

'I'm successful, you're irrelevant'

'Fabulous in every way'

'Honey, I don't need no man'

CULTURES

'We're not successful so we're linking with a successful city'

'We know nothing about the culture but at least our bottle looks pretty'

'We cant think of a target audience so we'll target everyone'

Note to self: avoid these.