PREMIER: PHOEBE LETTICE X ILLUSTRATED PEOPLE
Phoebe Lettice has collaborated with Illustrated People to create a collection born from a desire for girly clothing with a boyish silhouette and a love of all things Japanese
Born from a love of Japanese culture, ’90s nostalgia and androgynous shapes, photographer, stylist and designer Phoebe Lettice, has collaborated with East London clothing brand Illustrated People to create a most covetable collection of womens street wear.
Seeing the entire process through from start to finish, Phoebe not only designed the collection but also styled, photographed and cast the campaign herself. “It has been my life for the last six months,” says Phoebe. “But the core two months leading up to the campaign, I was prepping like mad, calling things in way in advance! I had a huge team working on it, so trying to nail this all in one day with three models and four hair stylists was nuts.”
Launching exclusively on Wonderland today, we see the campaign video that features the twenty-two piece collection in all its pastel-punk, platform-booted, crop top suited glory. Think sporty silhouettes, eyeball motifs, cartoon dinosaurs and models with badass braids and chola curls.
I don't know about you but my bank statement won't look pretty.
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